What I do, and what it costs.

Practical, senior-level marketing support that’s clearly scoped, properly delivered and explained in plain English, with a Yorkshire twang.

Talk through what you need
A block of blue.

£595 | fixed price

A focused review of your marketing: what's working, what isn't, and what to do next. We spend time together (in person or on a call), I dig into your website, social channels and any advertising you're running, and you get a short, prioritised action plan — written in plain English, built to be actually done.

Best for: businesses that know something needs sorting, but aren't sure where to start.

Marketing Kickstart

A block of pink.

from £850

Already on Squarespace, but the site's not doing you justice? I'll get hands-on with what you have: restructuring pages, rewriting the words that matter, tidying the layout, and sorting the SEO basics — so you show up properly in Google, and in AI search tools like ChatGPT too.

Includes rewriting your key pages, reorganising navigation, layout and image tidy-up, SEO housekeeping (page titles, descriptions, alt text), a mobile check, and a short handover note.

Best for: Squarespace sites of up to five or six pages that were built in a hurry — or a while ago. A new design, new branding, online shops or moving from another platform aren't refresh jobs - for those, you want a New Website.

Website Refresh

A block of red

from £1500

You need a new Squarespace site built properly from the ground up — not just a template dropped in and left to it. We'll work out the structure together, write the words that need writing, and build something that looks the part, loads fast, and shows up in Google and AI search tools like ChatGPT.

Includes up to six pages, SEO basics, mobile check, and a handover so you can manage it yourself — or we can.

Best for: businesses starting from scratch, rebranding, or moving from another platform.

New Squarespace Website

A block of magenta

£95

One hour, one call, one fresh pair of eyes on whatever's bugging you. Bring your website, your social media, your ad account, your strategy - or just a nagging feeling that something isn't working. You'll leave with straight answers and a clear list of what to do next.

Best for: businesses that want an honest outside view before committing to anything bigger.

Power Hour

A block of purple

£600

Ten hours of my services. No retainer or monthly commitment. Just a block of time to spend on whatever needs doing - a campaign, your social media, your website, next quarter's plan. Or a bit of everything.

Hours are tracked and used within three months.

Best for: businesses that want support without being locked into anything.

Marketing Hours Block

Not seen what you’re looking for? Here’s everything I can help with.

  • Whether you need a clear direction for your business, help understanding your audience, or support planning campaigns and content, I’ll give you practical advice without any jargon.

    This can include:

    • Marketing planning

    • Competitor research

    • Customer targeting

    • Campaign ideas

    • Content direction

    • Budget guidance

    • Honest feedback on what is and isn’t working

  • Finding the right people is one of the biggest challenges many businesses face.
    I specialise in recruitment marketing that helps employers attract the right candidates through better messaging, advertising and visibility.

    I’ve worked with national brands, public sector organisations and growing businesses to improve recruitment campaigns and employer branding.

    Support includes:

    • Recruitment advertising

    • Careers page reviews

    • Employer brand messaging

    • Social recruitment campaigns

    • Job advert copywriting

    • Candidate attraction strategy

    • Media planning & buying

  • Social media shouldn’t feel like a full-time job.
    I help businesses stay visible online with content that feels natural, useful and consistent.

    From graphics and captions to planning and scheduling, I can help you create social media that reflects your business properly — without forcing trends or turning everything into a sales pitch.

    Support can include:

    • Social media planning

    • Facebook & Instagram management

    • LinkedIn content

    • Graphic creation

    • Captions & copywriting

    • Content calendars

    • Advice on what to post and when

  • Running adverts can become expensive very quickly if they’re not set up properly.
    I help businesses create straightforward campaigns designed to reach the right people without wasting budget.

    With over 25 years’ experience in recruitment and digital advertising, I focus on practical campaigns that are clear, targeted and measurable.

    Advertising support includes:

    • Facebook & Instagram ads

    • Google advertising

    • LinkedIn campaigns

    • Recruitment advertising

    • Campaign setup & management

    • Audience targeting

    • Performance reporting

  • Your website should make it easy for customers to understand what you do, trust your business and get in touch.

    I create clean, professional Squarespace websites for small businesses that want something polished, practical and easy to manage without the stress of complicated systems or ongoing technical headaches.

    Whether you need a brand new website, a refresh of your existing site, or help improving your visibility on Google, I’ll help you build something that works for your business and your customers.

    Support includes:

    • Squarespace website design

    • Website refreshes & redesigns

    • Website copywriting

    • Basic SEO improvements

    • Online shop setup

    • Booking & enquiry forms

    • Blog setup

    • Mobile optimisation

    • Ongoing website support

  • Small businesses often spend too much time repeating manual tasks, chasing paperwork or working across disconnected systems.

    I help businesses streamline day-to-day processes using simple digital tools, automations and custom-built systems designed to save time and reduce admin.

    This can include:

    • Booking systems

    • Forms & workflows

    • CRM setup

    • Automated emails

    • Inspection & reporting systems

    • Client portals

    • Internal process tools

    • Simple business apps

    • Digital forms & record keeping

Frequently Asked Questions

  • No. Lots of clients come to me because they know something needs sorting, but they’re not sure where to start. I’ll help you work out what’s worth doing first.

  • I mainly work with sole traders, small businesses, growing SMEs, charities and organisations that need practical marketing support without hiring someone full-time. If you fit into that group, then great. If not, let’s still chat.

  • Yes. I can help with specific pieces of work such as a website, recruitment campaign, social media refresh, content plan or marketing review.

  • Yes. Some clients need regular help, advice and delivery support. We can agree a way of working that fits your needs, budget and workload.

  • Yes - that’s part of the point. I’ll be honest about what is worth your time, money and effort, and what can wait.

  • Start with a quick chat. We’ll talk through what’s going on, what you need help with, and whether I’m the right person to support you.

  • Smarter recruitment. Better results. Less hassle.

    “Thanks Helen. After a week or so of interviews, we made two offers and the candidates are due to start shortly — amazing. Recruitment really doesn’t feel like the slog it used to!”

    Sally, SME insurance business

  • Quality applications, without the deadline extension

    “It worked — thank you so much! We’re not extending the deadline because we’ve received enough quality applications to move forward to interviews.”

    Peta, Recruitment Advisor

  • Helping a sole trader stand out online

    “My social media pages look professional, and the new brand really helps me stand out in my industry.”

    Pietro, Sole Trader

  • New pipeline opportunity

    “We’d previously run recruitment events with little or no attendance, so Helen suggested promoting the latest event through Indeed Hiring Events. The difference was huge - 15 people attended, compared to previous events where we’d had one person or none at all. It completely changed the outcome for us.”

    Education Client


My experience includes work with

Six logos including Center Parcs, DPD, BSW Timber, Heart of Yorkshire Education Group, PDSA and NFU Mutual.